QR (Quick Response) codes are 2 dimensional bar codes that are used to transfer information through mobile phone barcode readers.   Watch this video!

You could have a header image with your company branding and navigation to other pages of your site. Other features could include videos, ecommerce, opt-in offers, and network media sharing.

By 2015 mobile web use will dominate computer web use. The numbers of users accessing web sites via their mobile device is growing by staggering numbers on a daily basis. People are spending more time on their mobile phones than ever before.

More and more users are looking for YOUR business on a mobile device! But there is a difference in having a “regular” web site and one that is considered mobile friendly!!

Current business web sites are not mobile friendly. Website that look impressive with a computer browser will not display properly with a mobile device. So, businesses need to have a mobile friendly version of their web site.

The new marketing world consists of terms like Smart Phones, Social Media, Mobile Web, etc. Let us help you reach these new type of consumers.

Please use the contact form to inquire about our Mobile Web design service.

Domain names are to websites as book covers are to novels. If they are not interesting enough, or don’t properly convey what a website is about, visitor will have no desire to enter them in their browsers. Yet, excessive creativity doesn’t make for a good domain name either. Why is this so? It’s because if a domain name is creative but not keyword-rich, search engine bots won’t be able to index it in search engine listings. So, ultimately, your domain name must be both catchy yet search engine optimized. This article will explain how you can achieve both objectives.

First and foremost you will need to find a popular search engine keyword that can be incorporated into your domain name. A keyword analyzer can help you in this task. These can be found pretty easily with a basic search engine query. When you find one, enter in a keyword that best summarizes the purpose of your website. The keyword analyzer will return different versions of this keyword. If the more specific instances can also fit within the nature of your website, choose one. This is because when it comes to search engine optimization, more specific keywords are better since they are less likely to be used by other webmasters.

Now you can start selecting your actual domain name. Most domain name companies will allow you to see whether or not your domain name is available. If it is not available, it will return a list of recommended domain names. Take advantage of this tool by first entering your selected keyword. If your keyword as a domain name is not available, consider the suggestions the domain name company gives. If the main keyword is still included in these suggestions and it ends with .com, consider it. Otherwise, you will have to be more creative.

For example, you can use ‘filler’ words, numbers or phrases within your domain name to still include your selected keyword. Fillers could be ‘a,’ ‘an’ or ‘the.’ Search engines tend to not look at these words, so you still have a good shot at getting indexed while having a domain name that is memorable and catchy. You can also consider fillers at the end of a phrase, such as ‘101?.

What if you do these things and you still can’t get .com? Well, there are some situations where it is better to stick with a lesser-used extension because the keyword is just that popular. Extensions that still get noticed include .net, .biz and .org. Additionally, you can also consider using country or state-based extensions if you don’t mind international or local-based marketing. It’s better to be number 1 in France’s version of Google than to be number 200 or worse in America’s version of Google.

In conclusion, choosing a domain name that will get the right buzz from both humans and search engines doesn’t have to be hard. The keyword analyzer will help you with 90% of your domain name, while your wit with fillers can help you the other 10%. And, if after an immense amount of pondering, you still can’t get the .com, you can opt for other extensions.

Search Engine Optimization (SEO) is by far the most important function of Internet marketing.

Search Engine Optimization is merely the art and science of making web pages appear attractive to the search engines so you will rank well for keywords related to your niche. SEO is an ongoing process of tweaking your website, getting high placement in search engines at search phrases, relevant to your web contents.

As a website owner you want search engines like Google, Yahoo, and MSN to rank you highly. Google decides which websites show up in those results based on a proprietary formula or algorithm. Google and other search engines carefully guard the algorithms that determine ranking to prevent manipulation.

Keywords within content is what drives search engines to your website. Search engines favors cleanly marked-up sites with solid content. Top rankings for popular keywords can bring hundreds of visitors to your site each and every day. So content, when sprinkled appropriately with keyword phrases will feed search engine spiders.

The key then is to make it easy for search engines to figure out what your site is about. Here some tips to make your site friendlier to the search engines.

Search Engine Optimization tips to identify several factors that help internet websites rank well:

Each page of your site should target a different keyword. Distinction such as, sail boats, canoes, power boats, etc.
Each page should target a single keyword phrase and that keyword should be featured prominently throughout that web page.

Place your keyword in each of the following places:

- title of your page

- description of your page

- header of the page (H1 tag)

- alt tag embedded in an image

- anchor test of a link

- bold somewhere in your text

Use your keyword phrase throughout the text, with good writing style. However, use common sense and discretion. Going overboard and packing your keyword phrase everywhere is called “keyword stuffing” and could cause the search engines to drop ranking significantly.

These simple on-page SEO tips will help you get top rankings for many long tail keyword phrases. But for more competitive keywords you’ll need tools like Keyword Elite and lots of backlinks.

A common saying among professional internet marketers is: “Content is King.”

It underscores the fact that content is significant for your business’s success. Quality website content ensures that the site is useful, informative and is valuable to its target audience. If the web site content is rich and compelling, visitors will come. It is the reason that people take the time to visit your site. Online visitors don’t come to your website to admire it, they come seeking information. Compelling website content will sell your service, promote your products, and convert your visitors to customers.

The best way to build long term traffic to your websites is by offering unique, high-quality content that can’t be found elsewhere. Most web designers are not experienced with copy writing and that is why the internet is littered with ordinary web content that is badly arranged. With poor web content visitors highly unlikely to want to commit to purchase products, pay for services, or even click links on your page. Writing effective copy for both your visitors and the search engines is both an art and a science.

It goes without saying that the quality of your website content is always more important than optimizing it. Quality content can help bring you more traffic. Search engines love sites that offer lots of quality content. One of the key elements of good website content is writing that has been optimized for easy indexing by search engines. High quality keyword-rich website content is one of the key elements the major search engines use to judge your site worthy of high rankings.

If you concentrate first on content that’s interesting and useful for your visitors, then use some basic SEO practices, you’ll eventually get those higher free search positions you want.

Contents for inclusion to your website:

• Informative articles. The more articles you can add to your site the better. Each one gives you another chance to rank in the search engines, and free traffic is the best.
• A blog makes a nice addition to any website, and since they’re updated regularly, visitors will return again and again for updates. Fresh content ranks higher with search engines.
• Add audio or video to make it interesting to your visitors.
• Add interactivity by using surveys and polls.
• Message boards and forums let your visitors help create new content for you.
• Testimonials from satisfied customers.
• Add RSS feed of articles or news of interest matching to what your site is about. Search engines love content that is updated regularly.
• Add product descriptions that link to your merchant site.
• Use a form or visitor’s log for visitors to add their own comments.

Give your online visitors a good reason to return by updating regularly with interesting content. Keep in mind that it’s content that gets visitors there, it’s content that persuades them to bookmark your website, and it’s content that entices them to return. The success of your online business relies heavily on the quality of the content that you provide your visitors and online clients.

Social bookmarking sites are all about community and participation. Unlike static websites and blogs which consist of articles and other content to be read or viewed in some way, social bookmarking sites allow users to interact and even create their own content.

Social bookmarking sites generally operate in one of two ways.

First, there are sites that allow you to bookmark all your favorite links in one place. This comes in handy when you use different computers and need to access your favorites from more than one location.

But you can also make your list of favorites public, so you can easily generate some traffic by bookmarking your own sites and articles.

The second type of social site we’re going to discuss allows you to submit articles which are then voted up or down by the community. Stories that get the most votes are featured on high-traffic homepages, which can result in an avalanche of traffic.

You should try to write at least some of your articles with these social sites in mind. Write something that you know will be controversial and then submit it to a few social sites. If your article strikes a nerve it could skyrocket to the top of the rankings and your site could see literally thousands of new visitors from that one submission.

Hint – you can encourage your visitors to add your sites to their favorite social sites by adding bookmarklets to the end of each web page you create. Bookmarklets are small icons that you can download from each social site and add to your own web pages. When a visitor clicks on
one, your page is automatically added to their favorite service.

Which are the best social bookmarking sites to submit to?

There are far too many to name here, and new ones are popping up every day. But here is a short list of some of the most widely used.

Del.icio.us
Digg
Furl
Fark
Reddit
Simpy
Stumpleupon
Netscape
Blinklist
There are countless others to choose from and you should also try to find some that are specifically geared toward your niche.

Black Hat Tip – An easy way to get the ball rolling in your quest for bookmarks and votes is to set up multiple profiles with each social bookmarking site. If you have a dozen accounts you can automatically get 12 votes for each page you submit.

But be warned…if you’re caught your accounts will be deleted and your entire website may be banned from the service permanently. Use caution if you decide to use this method.

A backlink is simply when the owner of another website or blog links to your site. As you’ll see,
a few high-quality backlinks can be far more powerful than anything you do on your own website.

To search engines like Google, Yahoo, and MSN, when someone links to your site it’s like they are voting for it. Someone thought your content was valuable enough to link to, so it must be important. The more people linking to your site, the more important it must be.

Even more important than the number of links to your site is the anchor text. Anchor text is the visible, clickable text of a link. For example:

<a href=”http://www.yourdomain.com”>  This is Anchor Text</a>

The above is the html code for a link to a site called yourdomain.com. On the web page, the anchor text “This is Anchor Text” is what readers actually see.

Search engines see anchor text too, and they use it as a way of determining what your site is all about. This is why you want anchor text of incoming links to include your main keywords whenever possible.

So now that you understand why backlinks are so important, let’s look at ways to get them.

The biggest factor in getting people to link to you is to offer high-quality content that can’t be found anywhere else. Be different. Be controversial. If people think your site is valuable and unique, they’ll want to link to it.

You should make it as easy as possible for other websites to link to you. Set up a “Link to Us” page that contains snippets of html code they can just paste right into their site. Of course, you’ll make sure your keywords are in the anchor text.

i.e. <a href=”http://www.yourdomain.com”>  keyword</a>

Write some articles and submit them to article directories. They’ll get picked up and reprinted on other sites with your link in the Resource Box.  A single article could bring you dozens of backlinks.

Try contacting a few sites within your niche and offer to write a regular column for them. Or work out an arrangement where you trade content so each side gets a backlink.

Submit your site to free directories that are related to your niche.

Find blogs in your niche and post comments to some of their posts. Be sincere, and you may even form a new relationship with the blog’s owner.

Ezines are the online form of newsletters. Website owners use ezines to keep in touch and build a relationship with their visitors. Ezines are used to share news, updates, and promotions.

So how can you use ezines to drive traffic to your site?

Just about every ezine accepts advertising from third parties. By mixing a few paid ads in with
their content, website owners can defray the cost of operating an ezine and open up an additional stream of revenue.

You can place an ad for your website, product, or service in various ezines. If you do it right
thousands of people will see your ad and click on the link to your site.

You’ll want to place your ads in ezines that are narrowly targeted toward your specific niche.

Think about it. If your site is about rose gardening, would you be better off placing an ad in an ezine that was about rose gardening or just gardening in general? Obviously the one that is closest to your own topic will provide the most bang for the buck.

Prices can vary wildly from one ezine to another depending on the niche and the number of subscribers. But there are also different prices based on where your ad is placed within the ezine itself.

Many ezines contain several different ads. They may have one ad on top, another in the middle of the content, and another at the bottom. Prices can vary from one to another.

The most expensive (but by far the best) type of ezine ad is called a solo ad. As the name implies, a solo ad means “one ad”. When you take out a solo ad, your ad is the only one readers will see.

How to create a successful solo ad.

First, you need to find an ezine that narrowly targets the market you’re looking to reach. Browse sites in your niche and take note of which ones run ezines. You can find more prospects by going to Google and searching for:

“your keyword” + “ezine”

and

“your keyword” + “newsletter”

Once you have a short list you can narrow it down to find the most highly-targeted ezines to advertise in. Compare prices and the number of subscribers for each.

Before you place an ad, you should subscribe to an ezine and read through at least a few issues. You need to get the feel of an ezine and its style to make sure it conveys the message and tone you need.

Prepare to spend some time crafting your ezine ad. The words you choose will determine how successful your ad will be.

Lastly, you need to track your ads carefully. Test which ezines get the best response. Play around with your copy and see what kind of results you get.

Only testing will tell you which ads are bringing in traffic and which ads are wasting your money.

An effective method for generating traffic to websites is through article marketing. This tried and true method has been used since the early days of the internet and it’s still as effective as ever

A successful article marketing campaign is not difficult to implement. The results could be astounding and definitely rewarding in terms of steady streams of visitors to your website.

Let’s see how we could put this marketing plan to work.

Write articles for other websites in exchange for a link back to your own site. Articles you write and submit should be different than the ones you are already using on your own website.

Share high quality unique articles. The more unique the better, so to build your reputation as an expert in your niche. You will get more backlinks and traffic, and you will likely be sought out for your opinion or for interviews.

Now let’s start an article marketing campaign.

1. Start by writing some articles of about 400 to 600 words. If writing is not one of your finer skills, outsource the work. The content must be genuinely useful tips and information. Thus, writing ads in disguise must be avoided.

2. Offer quality content. You wouldn’t want to publish someone else’s crappy articles on your site, so don’t expect them to publish yours.

3. Write separate articles specifically for your article marketing. You should also do the same keyword research you would do for your own website.

4. Take some time proofreading for typos and grammatical errors.

5. Find places to submit your articles. Building one-on-one relationships with other website owners in niche can be beneficial but time consuming. The better route would be to locate the many article directories which allow you to post your articles for free. Other websites can then publish your articles in their own sites.

There are literally hundreds of article directory sites to chose from. Here are a short list of some of the most popular article directories:

ezinearticles.com
goarticles.com
articlealley.com
articledashboard.com
searchwarp.com
buzzle.com
For a small fee, you may also consider using a service such as iSnare, which will distribute your article to many different directories.

Hot tip – Your author’s bio is vital to the success of your article marketing campaign. You definitely need to spend some time crafting the perfect message.

Keep it short and to the point, but always include the following:

Your name
Your website domain url as http://yourdomain.com (this ensures your link will be clickable.
A short teaser that entices readers to visit your site. Offer a free report or something else of value to get them to click on your link.